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Ribhav Hora

Ribhav Hora

I build AI products at the intersection of trust and creativity.

Ribhav Hora

I'm a product manager at Adobe, making Content Credentials enterprise ready: content provenance that large creative teams can actually use. Engineer by training, and I still build the things I'm curious about.

New York, NYAdobeDuke MBA '25UW–Madison, Computer Science

What I'm building at Adobe

I'm making Content Credentials enterprise ready: figuring out how to productize and monetize content provenance for the large creative teams that make the world's content.

The interesting part is finding use cases worth paying for. One I like: tracing a JPEG back to the Photoshop file it came from, so a team can navigate its content supply chain and see everywhere an asset has been used. I build proofs of concept with enterprise partners across 10+ Creative Cloud teams, then work with sales to turn them into a product that ships across industries.

More on the technology or the full résumé.

Things I build on my own time

All projects

The same product instinct, off the clock: small apps I design and ship end to end.

Before Adobe

I grew up in Hyderabad and studied computer science at UW–Madison. I spent four years at UnitedHealth Group moving from backend engineer to product manager, where I led an AI/ML personalization platform for 13.4M Medicare members and managed a team of 15. More about me.

Get in touch

I like talking to people building things, especially at the intersection of AI and trust. The fastest way to reach me is email.

ribhav.hora@gmail.com